Discover us
Bioflore has been around for 30 years. We've always been convinced of the power and effectiveness of aromatic and medicinal plants for looking after your skin, your health and your well-being.
Herbalists first and foremost, we create natural skincare products that are highly concentrated in plants, with formulas that are up to 100% active, with no unnecessary ingredients.
Aromatherapy, gemmotherapy, natural beauty, our treatments are organic, effective and accessible to everyone. This is what we call alternative care.
Making your purchases a positive act for the living world is what we believe in and what guides all our actions.
We want to put the spotlight back on European herbal plants. This is by no means a form of withdrawal: we love plants from all over the world, and some are unavoidable. However, for obvious ecological reasons, limiting transport and rediscovering the plants that are sometimes hidden right in front of our eyes seems to us to be a desirable new path to explore. Inspired by nature at all times of the year, we want to reinvent herbalism and offer a new, freer and wilder approach to cosmetics. We love the sometimes little-known plants that grow on the edge of verges, in forests and meadows.
In our bottles:
Cherry, Rosehip, Blackcurrant, Apple, Strawberry, Rose, Raspberry, Plum, Wild Carrot, Roman Chamomile, Yarrow, St John's Wort, Mint, Clary Sage, Hemp...
Rosehip and Raspberry are our signature plants, and you'll find them in (almost) all our formulas.
Between two ingredients, we always choose the most local possible and the highest quality. This means choosing plants that are as close as possible in terms of distance and transport. We apply the same approach when we use active ingredients in our cosmetics (such as vitamin C and hyaluronic acid). The social and ethical dimension also guides our choice of ingredients.
We prefer 100% plant-based formulas. Why do we do this? Because these formulas provide 100% active nourishment for your skin, with no unnecessary or controversial ingredients. This is the case for all our Face Fluids and Seasonal Oils, which are 100% organic and 100% plant-based.
When it comes to the active ingredients in our creams and serums, we always choose plant-based ingredients and look for innovative alternatives to the leading synthetic ingredients on the market. For example, in our Anti-Imperfections Serum, we use a fireweed extract instead of the synthetic Niacinamide usually used in this type of serum
Our serums are formulated using organic hydrosols rather than water, as is the case with most serums on the market. Hydrosols provide your skin with all the benefits of the plants from which they are derived. They give our serums their natural, plant-based scents. This choice reflects our convictions: to offer you honest cosmetics, in other words, not to offer you skincare products that are 70% water, but always to wrap you in plants!
We select rare and precious virgin organic vegetable oils for our skin care products. You'll find Rosehip, Raspberry, Plum, Sea Buckthorn, Apple and Sweet Almond oils in our formulas. These oils make up a large percentage of our formulas, up to 100% for certain skin care ranges (seasonal oils).
We never use processed oils (esterified oils and hydrogenated oils) to reduce the cost of a product and make more profit. In our bottles, we use real, unprocessed plant oils to provide your skin with the maximum amount of active ingredients.
With each new creation, we put all our energy into bringing you precious cosmetics at affordable prices. This means cosmetics with compositions that are up to 100% active, full of plants, with the finest quality ingredients and above all effective for your skin.
(which we won't even go into in detail because it seems so basic to us!)